AI that can't see your CRM is already behind.

    SugarAI gives you the system of record. Gong gives you the AI on top of it — why deals win or lose, what's at risk, what your best reps do differently. Apart, you're missing half the picture.

    Together, you're joining winning teams selling with AI.

    HOW IT WORKS

    Two-way sync between SugarAI and Gong.

    Diagram of bi-directional sync: SugarAI sends Accounts, Contacts, Opportunities, and Leads to Gong. Gong sends Call Summaries back to SugarAI.

    GET STARTED

    Start your free trial

    Two weeks free. No payment required.

    Find us on Gong Collective

    WHAT'S INCLUDED

    What you get.

    AI on every deal

    Gong's coaching, risk signals, and deal intelligence — now working on the full pipeline your SugarAI data feeds it.

    Data flows both ways

    Accounts, contacts, leads, and deals sync into Gong; call summaries flow back into SugarAI.

    Always up to date

    Automatic syncs every 15 minutes keep Gong and SugarAI working from the same current data.

    Fully managed

    We handle setup, monitoring, and upkeep — you get the integration without the maintenance.

    PRICING

    Transparent pricing. Try it free first.

    START HERE

    Try it risk-free — start a two-week trial and see the value before you commit.

    Annual subscription

    Volume-based — per-user cost decreases at higher user counts.

    $360 / Gong Foundation user

    One-time implementation fee

    Covers OAuth install, field mapping, and validation.

    $500 – $750

    Annual minimum spend

    Applies to the subscription portion.

    $5,000

    Requires an active Gong license.

    FAQ

    Common questions about CRM Connect for SugarAI.